AI Validation That Protects Your Brand and Proves Compliance

Your digital workforce, AI systems and staff-facing channels are only as accurate as the knowledge they rely on. Better Business by Design structures, validates and governs your enterprise knowledge so every
answer, action and decision remains correct, consistent and compliant — centrally managed through BBBD WorkHub 360.

Why Knowledge Governance MattersKnowledge & Information Management for CDOs | Better Business by Design

When knowledge isn’t validated or aligned, AI and automation become unpredictable. This creates:

  • Incorrect answers from chatbots, websites or staff
  • Policy breaches from outdated or conflicting rules
  • Escalations and rework for contact centres and back-office teams
  • Loss of customer trust due to inconsistent advice
  • Compliance and audit risk

BBBD ensures your knowledge becomes a trusted source of truth across every channel.

Built on the Four Fundamentals of Responsible AI & Automation

All knowledge frameworks we create are aligned to BBBD’s Four Fundamentals:

  1. Validated Knowledge — Your policies, rules, procedures, and instructions are verified
    and version-controlled before any AI or automation uses them.
  2. Targeted Accessibility — Staff, customers, contact centre agents, legal teams and executives
    each receive the right content for their role, not a generic single version.
  3. Continuous Update — Updates to policies, rates, rules and processes flow into all channels
    without needing to rebuild automations or chatbots.
  4. Response & Action Intelligence — WorkHub 360 governs where fixed, hybrid or generative responses
    are safe, keeping AI outputs accurate and predictable.

This prevents the false positives, hallucinations and inconsistency that undermine trust in AI.

What BBBD Does With Your Knowledge

We transform your policy documents, procedures, guidelines and operational instructions into
AI-ready, automation-ready knowledge that’s structured, governed and continuously maintained.

1. Structure & Metadata

  • Convert unstructured PDFs, Word documents and intranet content into structured, searchable knowledge
  • Apply metadata, tags, roles and version control
  • Build knowledge models aligned to NZ Government and international standards

2. Validation & Standardisation

  • Remove contradictions, duplicates and outdated material
  • Ensure every fact, rule and instruction is validated with its business owner
  • Align language, terminology and naming conventions

3. Targeted Distribution

  • Deliver tailored knowledge to staff, customers, contact centres, digital workers and AI models
  • Prevent unintended access to sensitive content
  • Ensure every audience sees what they should — no more, no less

4. Controlled Updates

  • Changes are tracked, approved and published through WorkHub 360
  • All channels automatically stay in sync
  • No rebuilds required for policy or rule updates

WorkHub 360: The Governance Spine for Knowledge

BBBD WorkHub 360 ensures your knowledge is always aligned, compliant and up to date. It provides:

  • Version control for rules, content and mappings
  • Role-based access to knowledge for staff, channels and AI systems
  • Automated distribution to digital workers, chatbots and self-service tools
  • Change workflows so policy shifts propagate safely and consistently
  • Audit-ready logs of every update and its impact

This removes the fragmentation that causes inconsistent advice across channels.

Aligned to NZ Government & International Standards

Your knowledge framework is engineered to comply with recognised standards:

  • NZ-WAS 1.2 — accessible, AI-readable content
  • NZ-WUS 1.4 — correct heading hierarchy and structured page design
  • WCAG 2.2 AA — accessibility for all users and AI systems
  • UK-GDS — consistency across services and channels
  • US-508 & EU-EN301 — public sector accessibility compliance
  • ISO/SOC2-aligned governance controls
  • NZISM — information security and access expectations

This creates a knowledge ecosystem that is safe, predictable and defensible during audits and assurance reviews.

What CXOs Gain

For CIOs

A single, governed knowledge framework that supports automation, AI, chat, staff and customer channels.

For COOs

Fewer escalations, fewer errors and more consistent service delivery across teams.

For CFOs

Clear line of sight between knowledge control, risk reduction and operational efficiency.

For CHROs

Staff receive accurate answers quickly — boosting confidence, onboarding quality and engagement.

Knowledge becomes a strategic asset, not a documentation problem.

Connected BBBD Services

Talk About Your Knowledge Framework
See How WorkHub 360 Governs KnowledgeBetter Business by Design — aligning your knowledge so every answer is accurate, safe and compliant.
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